Indonesia Must Capitalize on Muslim Fashion Opportunity

Indonesia must take advantage of the global Muslim fashion trends, which have currently become a lifestyle, considering the nation’s cultural strength, Minister of Trade, Muhammad Lutfi, has said.

In a press statement issued on Monday, he informed that, based on the data that he gathered, Indonesia has a Muslim population of at least 229 million.

The figure is 12 percent of the global Muslim population of 1.9 billion.

The demand for halal products has continued to rise. By 2024, Muslim fashion is projected to contribute 6.04 percent to the global halal industry, whose value has reached US$311 billion.

“To this end, every stakeholder must cooperate to find similarities to create a Muslim fashion ecosystem and to transform the nation into the Muslim fashion center of the world,” Lutfi remarked.

This effort must be backed by other parties, such as academicians, to support the ecosystem through education, he said.

“Because in order to become the world’s Muslim fashion center, we cannot be fixated on Indonesia’s taste, it also has to be universal,” the minister added.

The Ministry of Trade is committed to continuing its support for the formation of Indonesia’s fashion industry ecosystem, he said.

“It is expected that, before 2024, the cooperation in realizing the ecosystem can proceed within Indonesia’s strong collectivity,” he remarked.

Speaking about the Muslim Fashion Festival+, or MUFFEST+, Lutfi further said he expects the event to be a stepping stone to the Jakarta Muslim Fashion Week (JMFW) so that the world takes notice of Indonesia.

This year’s MUFFEST+ was held by the Indonesian Fashion Chamber (IFC), with the support of the Kinarya Cipta Kreasi, which served as the event organizer.

The event was held from April 21 to 23, 2022, at the Ritz-Carlton Pacific Place’s Grand Ballroom, here.

The seventh MUFFEST+ was themed “Muslim Fashion, Muslim Lifestyle,” and featured a variety of fashion designs by more than 300 Muslim fashion designers and brands.

Originally published on www.en.antaranews.com