Mexico, with its vibrant culinary scene, might not be the first country that comes to mind when considering Halal food destinations. However, despite a relatively small Muslim population, the Mexican Halal food industry is experiencing unexpected growth, even exporting products to Europe and the US and issuing Halal certifications to local exporters.
In this exclusive interview, we delve into this fascinating phenomenon with Mr. Fitra Ismu Kusumo, Director-General of Halal Quality Mexico SA de CV, a prominent figure in the country’s Halal food certification industry.
Unveiling Mexico’s Thriving Halal Food Sector
- Unexpected Growth: Mr. Kusumo likely sheds light on the factors contributing to the surprising growth of the Mexican Halal food industry, despite the small Muslim population. This might include:
- Rising global demand for Halal food: The global market for Halal food is experiencing exponential growth, creating opportunities for Mexican producers to cater to this expanding demand.
- Focus on quality and hygiene: Mexican Halal certification processes ensure strict adherence to quality and hygiene standards, attracting consumers seeking ethically sourced and safe food products regardless of their religious background.
- Government support: The Mexican government might be supporting the development of the Halal food industry through various initiatives, such as facilitating exports and promoting awareness.
- Export Potential: We can expect Mr. Kusumo to discuss the export potential of Mexican Halal products, exploring the opportunities in established markets like Europe and the US, as well as emerging markets with growing Muslim populations.
- Challenges and Opportunities: The interview likely delves into the challenges faced by the industry, such as limited awareness, competition from established players, and ensuring consistent quality standards. Mr. Kusumo might also share his insights on the opportunities for future growth and development.
By exploring the Mexican Halal food industry with Mr. Kusumo, we gain a unique perspective on this unexpected success story and its potential to continue thriving in the global market.
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