The global Halal industry, a colossal market encompassing everything from food to pharmaceuticals, is witnessing unparalleled growth. This burgeoning sector is particularly notable in North America, where the demand for Halal products has seen a significant surge. As the industry expands, the critical question of who provides Halal certification to the increasing number of food manufacturers comes to the forefront. In the United States and Canada, a myriad of Halal certification bodies are tasked with this responsibility, ensuring that products meet strict Islamic dietary standards.
Amidst this landscape, Halal Watch World (HWW) emerges as a pivotal player. Established in 1985, it stands as one of the oldest Halal certification organizations in the United States. We had the privilege of speaking with Mr. Mansoor Rafiq Umar, the esteemed President and CEO of Halal Watch World, who shared valuable insights into the intricacies of Halal certification and the organization’s commitment to upholding standards in the US Halal Certification Industry.
Under Mr. Umar’s stewardship, Halal Watch World has been at the forefront of advocating for standardized Halal certification processes. The organization’s mission transcends mere certification; it aims to educate both consumers and producers about the importance of Halal compliance. According to Mr. Umar, “Our goal is not only to certify but to ensure that Halal integrity is maintained from the point of production to the consumer’s table. This involves rigorous audits, continuous monitoring, and education programs for our clients.”
The challenge of maintaining consistency and transparency in Halal certification is compounded by the diversity of the Halal market. Different certification bodies may have varying standards and methodologies. HWW strives to bridge these gaps through collaboration and dialogue with other certification entities, regulatory bodies, and stakeholders in the Halal industry. “Unity and standardization are crucial for the global recognition of American Halal products. We are pushing for an integrated approach where all certification bodies adhere to a universal set of standards,” Mr. Umar emphasizes.
Halal Watch World’s efforts extend beyond the borders of the United States. Recognizing the global nature of the food supply chain, the organization works closely with international partners to ensure that Halal certification standards are globally harmonized. This global perspective is critical for American Halal producers looking to expand their market reach.
As the Halal industry continues to evolve, organizations like Halal Watch World play a critical role in shaping its future. Through their dedication to high standards, transparency, and education, they contribute significantly to the industry’s integrity and growth. For consumers and producers alike, the assurance of Halal certification by reputable bodies like HWW is indispensable, paving the way for the continued expansion of the Halal market in North America and beyond.
Author
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Hafiz Maqsood Ahmed is the Editor-in-Chief of The Halal Times, with over 30 years of experience in journalism. Specializing in the Islamic economy, his insightful analyses shape discourse in the global Halal economy.
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